Social Media Etiquette 102: The Personal Side

Hope you all enjoyed recess. Class is now back in session. This is Rant 2 of 2 on authors behaving badly on social media, and thank you again to everyone who wrote to me with your experiences and pet peeves. It’s really put this into perspective for me. If you missed Rant 1, check it out here: Social Media Etiquette 101: The Business Side.

And now we commence Rant 2 of 2…

Continue Reading

Social Media Etiquette 101: The Business Side

It started so innocently… A fellow author sent me a private message saying, “You should write a blog about people behaving unprofessionally on social media!” And because I have seen more of that than I ever cared to, I thought it’d be a great idea. But I didn’t want to be airing just my own grievances, so I asked for input from my network. Boy, that was one scary can of worms I opened… But it showed me that this is an important topic that no one seems to want to talk about because it might ruffle feathers. Well, I have my feather ruffler in hand and, by George, I am going to talk about this!

*slaps ruler against teacher’s desk*

Everyone back in your seats. That means you, Charlie. And Theresa, put that away; no one wants to see that. Joe, I swear, if you don’t pull your pants back up right now… That’s better. Boys and girls, class is now in session. And yes, all of this will be on the test.

Commence Rant 1 of 2…

Continue Reading

Business Owners, Take Notes: FORBES Article

I’m looking at you, authors. Whether you’re self-published or not, as soon as that first book hits the shelves, you are a small business owner. You should know the ins and outs of the industry in which you work, but you should also have a working knowledge of the basics of business. Cash flow, profits and losses, budgeting, income and expense, and taxes are just the tip of the iceberg. A vast majority of authors don’t like to, or don’t want to admit that what they’re involved in is as much business as it is art.

Most of us don’t want to deal with the business side of things. Most of us went into writing and/or art to avoid anything business related to begin with. Unfortunately, unless you’re publishing your work for free, there’s no avoiding it.

I’m sharing this Forbes article on The 13 Money Mistakes Most Business Owners Continue To Make because it’s beautifully relevant to authors if you just tweak a few definitions. Pay special attention to the theme of working smarter rather than harder, and investing in what will grow your business the most. Which also means knowing what will grow your business the most. As an author, your focus should be on writing and connecting with readers. The rest, you should leave to professionals. Yes, that means investing your hard-earned money, but trust me, it’s ultimately worth it.

Continue Reading
Close Menu