Multiple writing projects have kept me busy lately and I haven’t had a chance to update this blog (or my author one, for that matter), but I came across this article just this morning and had to share, because I couldn’t have said it better myself. Yes, as an author, you absolutely do need a website. But just having one isn’t enough, if you don’t have it properly set up to inform your readers and capture their interest. The Book Designer’s “Top 10 Ways Your Website Leaves Readers, and Leads, in the Dust” aptly summarizes the basics of how your website should work.
Because it’s geared more generally toward fiction and non-fiction authors, I offer one caveat for fiction writers specifically:
You don’t need to, and likely shouldn’t, post too much contact information on your website. Unlike non-fiction writers whose books usually support their other career, and who want people to contact them for business reasons, you probably don’t want strangers and fans blowing up your phone and showing up on your doorstep uninvited. That can get super creepy and becomes a privacy/security issue. What you do want is to provide your email address and your social media links.
If you’re making your own website, the best advice I can give you is Google your favorite authors, check out how their websites are laid out, and try to emulate the features you like best.
Wishing you all a Happy Thanksgiving!